Running head: THREE YEAR STRATEGIC PLAN 1
THREE YEAR STRATEGIC PLAN 2
Three Year Strategic Plan
Name
Course Name
Instructor’s Name
Date
Hint: In this template, you will find purple and orange “hint” boxes designed to help you with the project. Please delete all hints before finalizing your strategic plan.
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SWOT Analysis
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In this space, assess the SWOT analysis (strengths, weaknesses, opportunities, and threats) of the chosen company highlighting opportunities for change and address contingencies. |
Environmental Scan and Porter’s 5 Forces
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In this space, summarize the results of your Environmental Scan and Porter’s 5 Forces, evaluating the degree to which they aid in conceptualizing the company’s competitive position in its marketplace. |
International Performance
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In this space, assess the company’s international performance in light of cultural barriers, monetary exchange rates, and political instability. |
Operational Planning
Financial Performance
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In this space, analyze the financial performance and condition of the organization. |
Operational Budget and Assessment
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In this space, discuss the Operational Budget and Assessment using key ratios and performance indicators. |
Strategic Goals: Core Strategies and Tactics
Strategic Goals
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In this space, share measurable core strategic goals for each of the three to four areas identified from the SWOT analysis, including contingencies. |
Prioritized Core Strategies
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In this space, prioritize the core strategies, estimating the ease of achievement and time to completion. |
Recommended Organizational Structure
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In this space, recommend an organizational structure assessing the impact of the strategic plan on organizational culture. |
Recommended Marketing Positions
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In this space, recommend marketing positions and opportunities for growth. |
Measuring Success
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In this space, explain plans to measure the success of the strategic plan. |
Hint: Before finalizing your document, be sure to carefully proofread. For help, see these .
