Business Strategy Simulation: Task 1.2

  1. Main task (PowerPoint presentation)

  • Cover Slide (Erie Group-Lebogang Mokgosi, Madina Bangoura, Suzy Mulunda) 
  • Slide 1 Key Learning Points Reasons for Success
  • Slide 2 Key Learning Points Reasons for Failure
  • Slide 3 Key Learning Points Conclusions
  • Slide 4 Proposed Strategy for Example Budget Segment Product
  • Slide 5 Proposed Strategy for Example Performance Segment Product

  1. Overall Strategy:
  2. Broad Differentiation
  3. Maintain balanced investments in all products
  4. Successful team communication

  1. Your submission must meet the following formatting requirements:
    • Submit one file(s) only.
    • Required file format for main submission: PowerPoint presentation (.pptx). All refencing and citations require Harvard referencing style.