Topic 2: Qualitative Descriptive: Data Sources And Analysis
Topic 2 DQ 1
You consult for Fortune Globule 500 companies and serve as a project lead for qualitative studies. A CEO of one of your client companies strongly prefers quantitative over qualitative methodology. In one of the meetings, you overheard him make a remark to another executive about the lack of trustworthiness of qualitative data sources and results. How do you help the CEO overcome this concern? Explain.
Topic 2 DQ 2
Six months ago, large amounts of funds were allocated to temporary shelters for people who are homeless in your county. However, a recent county data report indicated that people who are homeless are still sleeping in their cars or in parks. You are the lead researcher in the county’s office and are aware that the question calls for qualitative research methodology. You are tasked with exploring and understanding the barriers that will lead to more effective policy outcomes. Would the data analysis inherent in a qualitative descriptive design effectively address the questions? Explain.